Within the past week singer Sinead O’Conner has made quit a splash in social media. Rather than signing up for an online dating service, instead Sinhead is using social media to engineer and promote her journey for love. Taking first to her personal blog and then to her Facebook fan Page and Twitter account (@howryeh) [...]
Archive | August, 2011
The End of Soccergurl27: Social Media Transitions to Real Names Only
As a tween growing up in the enlightenment of the Myspace era, the most difficult part of social media was thinking up a cool, clever and true-to-personality username. Cut to today’s Facebook era, that issue is nearly no more. Displaying personal information on the web used to be cautioned against, however as contemporary times would [...]
5 Tips: Making Social Media Seem Less Like a Chore and More Like an Investment
Managing a business’s social media campaign is a full time job, but not a lot of businesses can afford to hire a full-time social media person. For those of you who can, consider yourselves lucky. For the rest, here are some helpful tips on how to run your social media campaign more efficiently without the [...]
10 things lawyers can do to increase their Facebook Page interactions
Facebook, everyone’s doing it. Even lawyers. To gain a competitive edge and to market through the online powerhouse that is Facebook, there are a few things lawyers need to do and to know when getting on the platform. 1. Search for like-minded users and organizations Getting Fans, it is often easier said than done. For [...]
Facebook Switches Up Privacy Settings
It’s no secret that Facebook users have always had some issues when it comes to their privacy. In addition to that, people haven’t always been to happy to have to share something with everyone on their friends list (which was a feature that helped out Google+). Well, it appears that Facebook has listened, and is [...]
Nivea for Men Ad: 5 Ways Facebook Is Keeping Racism Alive
Most recently a hot debate regarding racism over an ad by Nivea for Men has hit the social media-sphere. Several people have had strong opinions about the ad, thus leading to Nivea ultimately making a total of 6 apologetic statements on their Facebook Page as of August 18th. It is not a surprise by many [...]
Have you tried it yet? – Duplicating a form or promotion
Just like duplicating a tab, duplicating a form or promotion can save you time. Duplicating a form or promotion is great if you want to have a weekly drawing but don’t want to delete all of the entries, since it allows you to use the same form across multiple tabs or Pages, keeping submitters separate. [...]
Q&A: Why doesn’t ShortStack have a “lifetime” or buy-out payment option?
Q: Why does ShortStack not have a “lifetime” or buy-out payment option available? A: One of the main reasons that we don’t currently have a “lifetime” or buy-out payment option is because of the nature of applications on Facebook, and the Facebook Platform. By offering a subscription service (SaaS), we’re able to continuously improve and revise [...]
6 Unique Facebook Tactics for Real Estate Agents
It’s no secret that in order to gain a competitive edge in Real Estate, or to simply keep up with the rest of the pack, agents must utilize social media. For realtors, Facebook in particular is arguably the best social media platform to use as a resource for self-branding, marketing all aspects of the business, gaining clientele and encouraging an [...]
MLK and the London Riots: 4 digital activism do’s and don’t's
As learned by the great Martin Luther King, Jr., the word-of-mouth approach is often the most powerful when trying to inflict change in society. However, to credit social media, it too is an outdated method. Technology and social networks allow people to create and spread a message quickly. WOM is far too slow in comparison. Rather [...]
The Rebecca Black Phenomenon: 5 Ways She Used Social Media to Her Advantage Despite The Haters
“It’s Friday, Friday, gotta get down on Friday!”– it’s only right that this post go up today. Despite thousands of haters, Rebecca Black has two top Billboard hits, fame and most recently, a Teen Choice Award and a fresh record deal under her belt. So how is possible that a person so disliked, patronized and lets [...]
5 Social Media Recommendations for President Obama
As it is well known, President Barack Obama is the social media godfather in the political world. Since his election, politicians after him have come to value social media as a powerful tool and a necessary asset when campaigning for office. Moreover, candidates with social media teams and experts is no out of the ordinary [...]
10 Major Transit Stations Using Twitter
Twitter is more than just a soapbox platform. Twitter is a resource, and both businesses and users see it as such. Case in point: many major transit stations across the globe are going beyond RSS feeds and website updates. Instead, they’re using Twitter as way to connect and inform their travelers. In dealing with unpredictable [...]
Brides and Wedding Consultants To Use Facebook for Big Day Planning
Today’s brides and wedding consultants are more tech savvy and socially connected online than ever. Brides connect with friends and family through social networking platforms, consultants have a better understanding of social media, and both are on Facebook.Yet despite these well-known truths, the 86 billion dollar a year bridal industry has yet to realize Facebook’s [...]