Author: Dana Kilroy

Busy week ahead? This week’s campaigns will give you ideas to get a jump on your next project. Let’s cut to the chase. Sebago Brewing Company’s “Discover your Next Dog-Friendly Maine Adventure” Quiz Admit it: You love taking online quizzes to find out which Harry Potter character you are, or where you should go on a dream vacation....

By Ana Gotter Imagine that you’re browsing Facebook, and see two contests in your Newsfeed. One reads “We’re hosting a contest! Enter here to win this shirt.” The other reads “Giveaway time! You could win a pair of our best-selling, ultra-comfortable Classic Flip-Flops. Click here to enter before Friday!” Assuming you like both products equally, which contest...

Have you ever taken a "personality quiz" and shared the results on Facebook or Twitter?  If it seems like every day someone you know is sharing the latest, "What kind of ____ are you?" quiz, it’s because these posts are fun to take and easy to share.  The average quiz gets shared 1900 times on social...

Ready or not, summer is here! With a few seasonal holidays coming up, now is the perfect time for a summery campaign. Stumped? Take a cue from this week’s campaigns, which feature a BBQ-themed Pick Your Prize giveaway, a Father’s Day refer-a-friend sweepstakes and a “memorable moments” photo contest. Best of all? Every one of the...

As we announced earlier in the week via email to our users, we’ve made some exciting updates to ShortStack’s Campaign Builder. In today’s post we’ll highlight what you can expect the next time you log in. You can either watch the video below to see some of the most significant changes, or scroll down to read details about...

Are you familiar with Facebook's promotion guidelines? They were last updated on March 30, 2017. While most things are fair game, some things you cannot do include like-gate your apps, tag people in a brand's image in order to enter, or require your fans to share your Page on their Timeline in order to enter. Chances are you wear several...

We're nearly a third of the way through 2017 (!) and so now is a good time to take a look at what are shaping up to be the top social media trends this year. Less than a decade ago few people (save, perhaps, Mark Zuckerberg) could have predicted that social media platforms would become the kinds...

By Ana Gotter When you’re running a contest on social media, it only makes sense to want to get as many eyes on the contest as possible. More eyes means more engagement, more attention, more entries, and more leads. So what's the best way to get that maximized engagement? By running cross-platform contests using contest software. There’s...

If you're planning to revamp your website this year, this infographic will help you prioritize the design elements you include, based on this year's design trends. Thanks to R-Style Lab for sharing this one with us. The details couldn't be simpler: • Conversational UIs • Material Design & Gradients • United Design • Big, Bold Type • Experimental Layouts • Personalization • Mobile-first ...

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