How a Global Furniture Brand Used a Personality Quiz to Collect 175,578 Leads
Campaign & Contest Ideas

How a Global Furniture Brand Used a Personality Quiz to Collect More Than 175,000 Leads

“BuzzFeed” and personality quizzes may be all fun and games on Facebook, but quizzes are good for more than entertainment. They present a tremendous opportunity for marketers to learn about their customers’ preferences. Back-to-school season is a profitable time of year for many retailers. In the fall of 2017, ShortStack designed a quiz for a company

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