Author: Dana Kilroy

Anyone who owns or manages a business takes on many roles. One day you're the strategist who is trying to move the company forward. The next day you're the marketer, posting to social media, planning advertising campaigns and crafting email messages to promote new products and special offers. Sound familiar? If wearing so many hats leaves you little...

Do you rely on email marketing to the word out about your business' holiday sales and promotions? If you're getting ready to send out your holiday email campaigns, you'll want to give today's infographic a quick glance. It'll help you plan out your holiday marketing efforts. A few highlights from Email Uplers: October October is the prime time for...

Have you run a hashtag contest yet? Have you used hashtags on Instagram and Twitter as a way to organize your content, or to find new people and businesses to follow? Most important: Did you know you can run hashtag contests using ShortStack? The first user to try out our new hashtag capability is Cruise Lines International Association (CLIA). They...

At ShortStack.com we've been receiving queries about how to build holiday campaigns since the beginning of September. It seems that the time to "get ready" for the holidays rolls around earlier and earlier every year. Every day my News Feed becomes more populated with pumpkin flavored foods and beverages while my friends go on the search for the perfect Halloween costume for...

As the holiday season gets underway, it's time to start thinking about promotions that will increase exposure to your brand, products and services, and bring in the qualified leads that will help you with year 'round marketing. Did you know that data-collection increases by 73% between September and December? •45% of people on Pinterest start planning for holidays...