Instagram Contest Ideas to Help Increase Followers
Best Practices

What are the Best Instagram Contest Ideas to Increase Followers + Get More Customers?

Since Instagram contests bring in followers – one industry study showed a +70% increase in followers for accounts using contests – we wanted to share some ideas that any business could try. In this post, we’ll look at award-winning contests, examine why they were successful and identify key elements that drove their appeal. Award-Winning Instagram Contests

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How to Create Effective Facebook Campaigns
Best Practices

How do I Create Effective Facebook Campaigns?

What makes a Facebook campaign effective? Does effective mean the campaign increased organic reach? Is engagement a measure of effectiveness? What about conversion? Should uniqueness be considered? And for a campaign to be effective, does it have to get results quickly? Did you answer ‘yes!’ to all of our questions? Good, because we feel the same

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7 Reasons to Use ShortStack for Instagram and Facebook Giveaways
Campaign & Contest Ideas

7 Reasons to Use ShortStack for Instagram and Facebook Giveaways

Facebook and Instagram giveaways are effective marketing campaigns for almost any business. They’re often an easy way to bring in new followers, drive up engagement, provide a cache of user-generated content, and generate new leads. Even better, giveaways can provide these results for little cost. There’s one mistake a lot of businesses make with their Instagram

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Contests Can Help You Beat the Instagram Algorithm
Best Practices

7 Ways Contests Can Help You Beat the Instagram Algorithm

After Instagram’s algorithm revision in March 2016, Instagram feeds went from showing posts in chronological order to to delivering content in the order Instagram calculated would be most engaging to the individual user. Instagram took into account the number of likes, comments, likes on comments, post saves, direct message replies, and posts to someone else by

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