Author: Susan Saurel

September 12, 2019

Posted at 07:55h in Best Practices

We all know that Instagram is one of the largest social networks that promises to raise brand awareness, drive website traffic, generate leads, and boost business in general. After all, studies reveal that Instagram helps 80% of users to decide whether to buy a product or service. But is the platform really delivering the expected results? We...

November 29, 2018

Posted at 11:10h in Best Practices, Campaign Ideas, Social Media

If you want to build a successful digital marketing campaign, you’ll need to step out of your comfort zone and think out of the box. I’m not talking about reinventing the wheel, but rather about finding the right inspiration, strategies, and twists to effectively communicate your messages to your unique audience. Big brands like Dollar Shave Club,...

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