Author: Jane Vance

Everyone seems to have a favorite podcast nowadays. From political analysis to sports commentary, comedy shows to investigative reporting, there’s something out there for everyone. This also means there’s a lot of competition out there for podcasters. What can you do to make sure your voice is heard? We have five attention-grabbing online marketing ideas for...

Comparing likes on Instagram photos may soon be a thing of the past. During F8 in April, Instagram announced it would be testing the removal of the like count and video views from posts in certain countries. Adam Mosseri, Head of Instagram, told Buzzfeed News that these steps were being taken to promote a less “pressurized environment”...

Do you want to run a hashtag contest, but haven’t pulled the trigger? What’s holding you back? Hashtag contests are easy for businesses to run and fun for people to participate in. When they’re done right, they promote engagement with customers and can lead to increased sales. We found some awesome hashtag contests created by our...

You see them every day when you log into Facebook or Instagram. Everyone from international powerhouse companies to Instagram influencers post them. What are they? Why, comment to enter contests, of course! Comment contests provide a quick and easy way for your followers to engage with your brand. With a comment contest, it only takes folks a...

The importance of online security is in the news every day. You already know that using “password123” or “asdfjkl;” as your password isn’t the best idea, but did you know that a clever password isn’t always enough? After all, through phishing scams or brute force attacks (e.g. using an algorithm to guess passwords) hackers can still...

Traveling internationally has become more and more popular. In fact, international travel from the United States rose 6% between 2017 and 2018. That’s probably why we’ve seen so many different types of travel-related campaigns over the last few years! Everyone from airlines to hotels, luggage companies to camera manufacturers want to take advantage of increased travel. But...

Using Facebook's Page Tab Apps for campaigns has long been on the decline. Most brands don’t even bother with them anymore. Instead, folks are publishing campaigns in locations that are easier to access. Outside of Page Tab Apps, ShortStack allows you to publish campaigns: As standalone landing pages; By embedding on your website; and Using your...