Author: Jane Vance

[vc_separator type='transparent' position='center' color='' thickness='' up='' down=''] More than 150 million Americans are expected to shop on Black Friday 2017. You know what that means? Black Friday marketing campaigns are essential on the busiest shopping day of the year! If you’re searching for ways to make your Black Friday promotions and advertising stand out, and want to get...

Did Halloween sneak up on you? It's true: Halloween is just a week away. And you know what that means: It's the time of year when Black Friday, Cyber Monday, Thanksgiving and Christmas marketing really kicks into high gear. Sorry -- I don't mean to scare you --  so that's why I'm sharing two really easy to execute...

Are you someone who often waits until the last minute to do, well, everything? As a recovering procrastinator, I’ve been working hard over the last few years to plan ahead. Little things, like arriving at the airport early and packing my lunches the night before, have reduced my stress levels. [icons size='' custom_size='40' icon='fa-quote-left' type='normal' position='' border='no'...

It’s Friday the 13th, but don't let that scare you away from designing a Halloween contest! There's still plenty of time to design and publish a last-minute Halloween giveaway or contest that will totally bewitch your fans and followers. Halloween is all about fun! With all of the creativity that goes into building haunted houses, choosing costumes...

August is hectic -- just ask anyone who’s a student, or lives with students! There’s a lot of rushing around as people get ready to go back to school, so this week’s email is short and sweet. We’ve got three ideas, all based on our templates, that you can get done before that first bell rings....

Summer break is coming to an end. College students are getting ready to head to campus and kids are packing their backpacks. And you know what that means: They’re all shopping for supplies for the new year! Be at the top of the class and launch your back-to-school campaigns now. Barnes & Noble College Booksellers’ “College Room...

Do you feel like you design the same campaign over and over again? Well, today’s the day to try something new -- and we've got three creative ideas to inspire you. Why not try a photo contest instead of a sweepstakes? Or offer a free download instead of a giving away a prize. Or combine a...

Ready or not, summer is here! With a few seasonal holidays coming up, now is the perfect time for a summery campaign. Stumped? Take a cue from this week’s campaigns, which feature a BBQ-themed Pick Your Prize giveaway, a Father’s Day refer-a-friend sweepstakes and a “memorable moments” photo contest. Best of all? Every one of the...