Author: Will Blunt

With over 2.2 billion active accounts, Facebook is the world's largest social network. However, tricky ever-changing algorithms can make it difficult to reach people on the sprawling network. [icons size='' custom_size='40' icon='fa-star' type='normal' position='' border='no' border_color='' icon_color='' background_color='' margin='0 0 10px' icon_animation='' icon_animation_delay='' link='' target='_self'] Contests and competitions can change that, by sparking excitement about your brand and putting...

Facebook and Twitter are old news; these days, if you want to make your mark on social media, you need an active presence on Instagram. As of late 2017, Instagram claimed 25 million active businesses, with 80 percent of the platform's users following at least one company page. These followers can make a big difference. Of the over...

Does your agency use interactive marketing campaigns to drive leads for clients? If so, I’m sure you are looking for a feature-rich and highly reliable SaaS solution to manage and scale these campaigns. Is ShortStack the right SaaS platform for your needs? This article will help answer that question for you. Here are seven reasons ShortStack is the perfect...

Are you all prepped and ready for the holiday marketing season? Your customers will inevitably be searching far and wide for deals - at their local mall, in their inbox, and on social media. And as I’ve discussed previously, a “deal” is not always necessarily about discounting and devaluing your products but finding an exchange of value...

Thanksgiving is the last pit stop before a flurry of big-time consumer spending, spearheaded by Black Friday and consolidated throughout December as we near Christmas. It’s the calm before the storm. A time to be thankful, give back to the community and spend time with your family. At least that’s the prevailing sentiment. But Thanksgiving is far from...

In 2017, Black Friday sales smashed all previous records with upward of $5 billion in revenue for eCommerce businesses. Things are predicted to get even bigger this year, with Black Friday sales forecasted to grow by more than 15% in 2018! How do you plan on getting your slice of that near-on $6-billion-dollar pie? [vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width"...

The holiday season is almost upon us again… With this time of year comes certain expectations and opportunities for brands of all shapes and sizes to execute promotions, campaigns, and special offers -- all in an attempt to pique customer interest. One thing we do know is that consumer spending spikes in the holiday season with holiday sales...

The internet is crowded, loud, and competitive. There are countless blogs, websites, banner ads, social networks and video clips distracting your customers from what it is you have to offer. Rising above the noise to get quality leads that will convert into sales is more challenging than ever. Marketers are turning to an old favorite to better engage...

It’s exhilarating… That feeling you get during the holiday season when sales spike and new customers keep rolling through the door. You may even get to the point when you have to turn off the payment notifications on your cell phone because the incessant vibrating is becoming too much. Then… crickets. January hits and it’s a ghost town. That new...