Campaign Ideas

Leads are the lifeblood of any business… The label “lead” creates a bridge between when someone doesn’t know who you are and when they are on a path to becoming a customer. If you have a well-oiled process for taking them on that journey, then the growth of your business is directly correlated with the number of leads...

Many marketers focus their promotion efforts around major holidays. But why stop collecting leads during the “slower” months? Take advantage of the quieter time of the year, and build lists that will come in handy all year round with a campaign that celebrates SPRING! Below you will find six campaigns, along with helpful tips for setting...

Everyone’s been talking about UGC and just how valuable it is for your business. We’ve collected six unique campaigns to keep your UGC collection efforts fresh. Plus, we included email marketing suggestions to help turn those UGC leads into sales. AgChoice Farm Credit’s 2020 Calendar Contest Everyone wants their 15 minutes of fame. A photo contest where winners’...

Despite the growing buzz about disappearing videos, chatbots, and other social media innovations, email still holds a strong position in the digital marketing ecosystem. It’s the third most influential medium for B2B audiences - which is no surprise given the sheer size of the world’s population that use email, estimated to be closing in on 4 billion...

Do a quick scroll through your Instagram feed. If you’re anything like me, it’s literally back-to-back posts featuring food and cocktails. But when someone asks me, “Where would you like to eat?” even after scrolling past dozens of food finds, my mind is completely void of ideas. How can this be? The problem is this: Instagram is so...

Not all customers are created equal. On one end of the spectrum, there’s the shopper who uses a coupon from one of those daily deal sites to take advantage of a special offer, and never comes back to buy anything else. (Yeesh!) On the opposite side of the spectrum are your best customers - loyal patrons who have...