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Valentine's Day is just a couple weeks away. If you've been meaning to host a giveaway or Facebook contest to show your fans some love, but haven't gotten around to planning one yet, don't worry!  This infographic is full of easy ideas for you -- 14 of them! To get your contest in front of as many...

Facebook has a made a few announcements over the last couple of weeks about changes that are coming to the News Feed. One of things the company is clamping down on is what they call "engagement baiting." This includes using contests to bait engagement and sharing. The changes don't mean you shouldn't be running Facebook contests....

Marketing agencies, businesses and brands can always anticipate when their biggest marketing initiatives are going to happen every year. After all, major holiday dates are known well in advance and seasonal promotions are fairly predictable. It’s the times in between the big “events” that can be challenging. If you can effectively market your businesses during these periods,...

Facebook’s organic reach may be sinking, but that doesn’t mean that your Facebook contest results have to go down with the ship. We all want our next campaign to be the most profitable and best ever and following these seven Facebook giveaway rules will help make your next contest your most successful yet. 1. Set Measurable Goals for...

It’s no secret that Facebook contests can yield astounding results. Whether you’re looking to gain new followers or generate leads (or both!), plenty of businesses have proven that social contests are an excellent way to do so. It’s why we hear about incredible examples, like Qwertee using contests to get 100,000 likes or Cruise Line International...

Promotional campaigns, including Facebook and Instagram contests, are a great way to engage existing customers, get in front of new customers, and to collect user-generated content and other useful marketing data. But do you know the most important Facebook and Instagram contest rules? Sponsoring such promotional campaigns comes with legal regulations and restrictions that can be confusing. Whether...