Facebook

We created this guide a few years ago, but think it's worth sharing again. While Facebook "apps" per se are out of fashion -- in favor of embedding campaigns on your website, blog, or publishing as landing pages (and then promoting them everywhere, including Facebook), this list still includes everything you need for your next contest. Here are the...

Updated as of August 9th, 2016 Facebook is at it again, making bold changes to the Facebook Pages layout. We first noticed the changes last month (July 22, 2016) and immediately realized that Facebook is rolling out these changes a little differently than normal. Often, when Facebook debuts a new design, they do it page by page, but it...

Do you keep track of how often  your Facebook posts are shared? If you're using Facebook as a business tool, you probably do. After all, sharing likely exposes your content and your business to an audience outside of your devoted followers. The type of content Facebook users share is varied, but the reasons we share have some...

Do you use Facebook as a way to get important information about your business in front of your customers? Do you hope your existing followers will share your content? Every marketer's goal is to reach as many people as possible, but achieving "virality" isn't always easy. Today's infographic looks, which we created with advice from Facebook expert...

Over the last decade, Facebook has emerged as one of the most important marketing tools for businesses of all sizes. Facebook has 1.59 billion monthly active users, which is a 14 percent increase on a year-to-year basis. From a simple social network, Facebook has transformed itself into a giant that is considered to be a leading...

Most people who use Facebook as a marketing tool barely scratch the surface of the platform's power. Post Planner, the easy-to-use post-creation and scheduling tool, recently pulled together this information-packed infographic that will make a Facebook master out of anyone who implements the tips. Here are the 12 Secret Facebook Features Every Marketer Should be Using: The Save...