Christmas will be different in 2020, there’s no questioning that. But the psychology of consumer spending won’t change all that much. Your customers will still be actively searching for gifts, spreading joy, and finding ways to connect with their loved ones at an uncertain time. With that being said, much of your marketing and sales activity will have to...
Social distancing has had an unprecedented impact on the economy. Businesses of all shapes and sizes have been affected in one way or another, whether your staff is working from home, office hours have reduced, or the business has had to completely shut down for a period of time. With such significant financial pressure on the bottom line...
You might have seen (and entered) our holiday contest to find Jack the mischievous elf on various pages of our website. We called it “Jack on the Stack,” which is our own version of Elf on the Shelf. Contests where your entrants are required to explore your website can be both fun AND informative. In this post,...
“Deck the halls with boughs of holly, fa la la la la, la la la la!” Whether you’re the type of person who starts listening to holiday music the second there is a chill in the air, or you’re more of a Scrooge who could give a “bah humbug,” getting into the holiday spirit IS very...
With Halloween right around the corner, it’s time to prepare your spooktacular marketing campaigns. This year, Halloween will look a little different than usual. Social distancing has changed the way we all interact and the way you need to connect with your customers. Of course, the current world environment is complex, and in-person events, parties, and pop-up stores...
Believe it or not, the holidays are just around the corner. But with everything the world has dealt with in 2020, they can’t come fast enough. Traditionally, the holiday season is a time for us to reflect, connect with those we care about, and for businesses to capitalize on increased consumer spending. However, will the 2020 holiday season look...
In today’s world, so many things happen with a click of a button. A ride can be ordered. Groceries can be delivered. Money can be sent. We’re used to instant gratification in our everyday lives, so why not harness this trend in your next contest? Instant win contests allow you to do just this. With an instant...
The beginning of a new year comes with exciting opportunities… It’s a fresh start. A time to reflect, reset, and create ambitious goals for your business. However, when the “ball drops” and the clock strikes 12 on New Year’s Eve, the last thing you want is for your marketing to grind to a halt. Subconsciously, we emit a sigh...
A trillion dollars… It sounds like a fanciful figure that is more likely to be discussed in an Austin Powers movie than in real life. Unless, of course, you are a part of the US eCommerce industry. [vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" el_class="blog-image-section"][vc_column][vc_column_text el_class=""] via GIPHY [/vc_column_text][/vc_column][/vc_row] An analysis of the market conditions in the United States by...
Are you planning to run contests and giveaways to grab your customers’ attention this holiday season? Wondering how you can stay in touch next year with all the new fans and followers you gain from your Thanksgiving, Black Friday and Christmas promotions? We have the email marketing tools that will help! The engagement you see when you run...
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