Black Friday and Cyber Monday are two of the busiest days of the year for many retailers. Black Friday focuses on in-store shopping, while Cyber Monday is all about online deals. Which one should you focus on? Is it better to put your marketing efforts toward Black Friday, or Cyber Monday, or both? To help you...
Download our new white paper, 7 Habits of Highly Successful Users, or read it below! Marketing is a unique field that spans the spectrum of art and science. The most successful marketers employ a mix of creativity and data to reach their goals. But effective marketing can be an uphill climb, even for the most experienced marketers. The...
Content marketing continues to be a powerful strategy for businesses. And these days, many businesses have turned to influencer marketing to give even longer legs to their content. By definition, influencer marketing is "a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or...
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