contest rules Tag

If you’re planning on running an online contest, I have a little disconcerting news for you: people cheat. It happens in contests of all sizes, no matter the prize or premise. You may think, “My contest is immune to cheaters - I’m just giving away a few bottles of nail polish.” But I’ve seen cheating happen in...

Social media contests provide a fantastic opportunity to drive a ton of engagement, build brand awareness, promote certain products/services, increase your followers, and collect new lead information. With all the benefits social media contests have to offer, it’s not surprising they’re so popular. They can offer amazing results—so long as they’re implemented correctly. Unfortunately, there are several...

Terms & conditions are a necessary part of a Campaign or contest, but they tend to not be the most interesting part for both the marketer and the participant. However, terms and conditions serve two purposes: to protect your brand by being clear about the legality of the Campaign and what you're going to do with the data collected, and...