The Ultimate Guide to Hashtag Contests
Best Practices

The Ultimate Guide to Hashtag Contests [2020]

Hashtags can help people discover brands, and help brands to connect with people who are searching for specific content, products and/or services. Hashtags are searchable and clickable, and people use them to find conversations and content relevant to their interests. The key to making your brand discoverable, especially on Twitter and Instagram, is using the right

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A Guide to Hashtag Contests - Best Practices, Examples, and Rules
Best Practices

Example Rules for Hashtag Contests — Including Best Practices

Here’s a stat that should make you pay attention: Accounts that hold Instagram contests increase their followers 70% faster than accounts that don’t – and that’s just on one social media platform. Hashtag contests make up the majority of these Instagram contests, but they’re applicable across many different social media platforms, including Twitter, Facebook, YouTube, Pinterest

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How to Run a Successful UGC Hashtag Contest
Best Practices

How to Run a Successful UGC Hashtag Contest

So you’re looking for simple ways to build a bigger following on social media. Or maybe you’re looking for a way to collect user-generated content (UGC) to use for marketing. Either way, a UGC hashtag contest may be just what the CMO ordered. User-generated content hashtag contests are really popular at the moment, and for good

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How to use Facebook and Instagram to Grow Your Lists in 2018
Best Practices

How to use Facebook and Instagram to Grow Your Lists in 2018

Marketing agencies, businesses and brands can always anticipate when their biggest marketing initiatives are going to happen every year. After all, major holiday dates are known well in advance and seasonal promotions are fairly predictable. It’s the times in between the big “events” that can be challenging. If you can effectively market your businesses during these

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Case Study: How to Run a Successful Hashtag Contest
Customer Data & Engagement

Case Study: How to Run a Successful Hashtag Contest and Collect 106K Entries

Whether you’re an adventure seeker, solo traveler, family, or foodie, Cruise Lines International Association (CLIA) wants you to know there is a cruise line or ship that’s perfect for you. This was the purpose of their month-long October initiative: “Plan a Cruise Month.” CLIA, the world’s largest cruise industry trade organization, used a month-long hashtag contest

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