How to Get Real Value from your Facebook or Instagram “Comment to Enter” Contest
Best Practices

How to Get Real Value from your Facebook or Instagram “Comment to Enter” Contest

It’s been nearly six years since Facebook overhauled its promotion guidelines to allow comments and/or likes as contest entries. This type of “Comment or Like to Enter” contest is also known as a Timeline contest. Some third party app providers gasped a little when Facebook made its announcement, fearing this would replace the need for custom-built

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How to Prevent Cheating In Your Facebook and Instagram Contests
Campaign & Contest Ideas

How to Prevent Cheating In Your Facebook and Instagram Contests

Social media contests, particularly those on Facebook and Instagram, are excellent marketing tools. They work on a variety of different levels: To grow your account visibility and reach. To promote your brand name and increase awareness. To engage your target audience. To create a stronger bond between your brand and its customers. Yes, contests can be

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Increase INSTAGRAM Followers and Boost Sales
Best Practices

The Best Instagram Strategy to Increase Followers and Boost Sales

Which part of this article’s headline convinced you to click on it? Was it the “Instagram followers” part? The “more sales” part? Or, both parts equally? For most business owners, increasing sales is their ultimate goal, but by including the term “Instagram Followers” to this article’s headline, we’ll have increased its SEO and open rate by

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Instagram Contest Ideas to Help Increase Followers
Best Practices

What are the Best Instagram Contest Ideas to Increase Followers + Get More Customers?

Since Instagram contests bring in followers – one industry study showed a +70% increase in followers for accounts using contests – we wanted to share some ideas that any business could try. In this post, we’ll look at award-winning contests, examine why they were successful and identify key elements that drove their appeal. Award-Winning Instagram Contests

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The Most Important Instagram Contest Rules
Campaign & Contest Ideas

The Most Important Instagram Contest Rules [Infographic]

Instagram contests are popular. They’re powerful. And they’re a perfect way to grow lists of engaged users. Did you know: Instagram contests get 64x more comments than regular posts. 91% of posts with 1,000 comments are contests. Instagram contests get 3.5x more likes than regular posts. Contests conducted with partners get 79% more engagement. But here’s the

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How to Get (Almost) Free Instagram Followers
Best Practices

How Can I Use an Instagram Contest to Get (Almost) Free Followers?

Want to get a bunch of free Instagram followers really, really quickly? Want to turn those followers into customers? Of course you do! Who wouldn’t? Good news: Getting free Instagram followers is relatively easy. Bad news: Getting free Instagram users quickly is not. Unfortunately, despite what some businesses selling followers and likes would lead you to

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