Have you ever been stymied by the 150-character limit in your Instagram bio? How about the inability to add more than one link in that bio? Well, Instagram has apparently heard the grumbling. Instagram announced last week that now when you include a # or @ in your bio, they become live links that lead to another...
I know what you’re wondering: Is there really a way to easily use Instagram for business? And can you really capture leads on Instagram? The answer to both questions is a resounding, yes. How? By running an Instagram promotion or contest. If your next question is: Are there tools that'll make it easy to collect and manage...
The holidays are almost here! Is your business ready? If one of your challenges is figuring out how to compete for consumers' attention and engagement (not to mention their dollars!), consider hosting a contest. Instagram contests are hot right now, and are one way to get in front of your existing customers, plus bring new followers. Instagram’s visual...
Have you used Instagram for your business? Have you wondered how you can gain more followers and increase engagement on Instagram? First things, first: Set up your Instagram business profile! This post will walk you through the steps you need to take in order to update your profile, giving you access to Instagram's new insights and promotion...
Instagram users are 58 times more likely to engage with your posts than Facebook users, and 120 times more likely to engage than Twitter users. Businesses that use Instagram correctly can expect to see their traffic and sales go through the roof within days. Before you go too crazy with your camera and start posting to Instagram,...
Does your business have a presence on Instagram? It's no secret that Instagram has incredible reach. It grew more than 400 million users just in 2015. However, not every business has jumped on the Instagram marketing band wagon and we understand why. At first glance Instagram seems like it's really only beneficial for those in e-commerce. Some businesses struggle...
Instagram first announced their paid ad system back in 2013 and it was considered to be for the premium businesses only. Recently, the platform became available for the wider public to use. Instagram explains the limitations of 2013 as having been a good opportunity to test the ads before offering them to a wider audience and give...
In just five years, Instagram has exploded in popularity. At last count, the photo-sharing platform had more than 400 million monthly active users and 75 million daily active users. But here's a statistic that should really get your attention: Instagram has 58 times more engagement per follower than Facebook. What's more, judging from the numbers, Facebook growth has plateaued (actually, not...
Today our Small Biz Social Friday series resumes with some tips for getting started on Instagram. Instagram now has more than 400 million monthly users and is an increasingly versatile platform for businesses. Posting on IG is a pretty easy way to increase visibility and give your fans/customers a fun way to interact with you. (You...
Note: This post has been updated to reflect Instagram's changes as of May 11, 2016. An Instagram contest is an easy way to capitalize on the user-generated content (UGC) trend. Instagram contests require minimal effort from participants, which is one reason they’re so popular. To host an Instagram contest using this template, just ask people to post...
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