The Ultimate Guide to Hashtag Contests
Best Practices

The Ultimate Guide to Hashtag Contests [2020]

Hashtags can help people discover brands, and help brands to connect with people who are searching for specific content, products and/or services. Hashtags are searchable and clickable, and people use them to find conversations and content relevant to their interests. The key to making your brand discoverable, especially on Twitter and Instagram, is using the right

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How to Get Real Value from your Facebook or Instagram “Comment to Enter” Contest
Best Practices

How to Get Real Value from your Facebook or Instagram “Comment to Enter” Contest

It’s been nearly six years since Facebook overhauled its promotion guidelines to allow comments and/or likes as contest entries. This type of “Comment or Like to Enter” contest is also known as a Timeline contest. Some third party app providers gasped a little when Facebook made its announcement, fearing this would replace the need for custom-built

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Promote Your Next Contest With Instagram Influencers
Business & Marketing Strategy

How to Promote Your Next Contest With Instagram Influencers (Step-by-Step Guide)

Marketers spent more than $1 billion on influencer marketing in 2018. Influencer marketing… A term that barely existed a decade ago. As with any digitally driven marketing tactic, things change at a rapid pace. Something that works one day doesn’t work the next. And new trends can take off overnight. But despite the growth and maturity

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Increase INSTAGRAM Followers and Boost Sales
Best Practices

The Best Instagram Strategy to Increase Followers and Boost Sales

Which part of this article’s headline convinced you to click on it? Was it the “Instagram followers” part? The “more sales” part? Or, both parts equally? For most business owners, increasing sales is their ultimate goal, but by including the term “Instagram Followers” to this article’s headline, we’ll have increased its SEO and open rate by

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use Facebook and Instagram to grow your lists
Best Practices

4 Ways to Use Facebook and Instagram to Grow Your Lists (and Sales) in 2018

Marketing agencies, businesses and brands can always anticipate when their biggest marketing initiatives are going to happen every year. After all, major holiday dates are known well in advance and seasonal promotions are fairly predictable. It’s the times in between the big “events” that can be challenging. Like right now. If you can effectively market your

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Instagram Marketing Secrets
Best Practices

Instagram Marketing Secrets: Great Ideas from the Experts [Infographic]

You think Instagram is hot? Kardashian gossip is hot. Those fidget spinner things are were hot.  Instagram is on fire. It’s enjoying gonzo growth, unmatched by any social media network ever. Smart Insights reports Instagram doubled its user base, to 800 million, during the past two years. Sprout Social reports 70% of US businesses use Instagram. Instagram

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