UGC Tag

Why should someone trust your business? Maybe they find you by typing a query into Google. Or perhaps they stumble across your business from a Facebook ad or a link from someone else’s website… At this point in the relationship, you’re nothing but a stranger. Yes, they’ve found their way to your website, but what makes you any more...

Personality, engagement, interactivity, and customization… These are just a few of the many exciting ways to describe Instagram Stories. Debuting in August 2016 as a way for Facebook to compete with Snapchat, Instagram Stories is now a key part of the social media arsenal for avid users, influencers, and brands alike. In fact, every day over 400 million Insta-users...

Everyone’s been talking about UGC and just how valuable it is for your business. We’ve collected six unique campaigns to keep your UGC collection efforts fresh. Plus, we included email marketing suggestions to help turn those UGC leads into sales. AgChoice Farm Credit’s 2020 Calendar Contest Everyone wants their 15 minutes of fame. A photo contest where winners’...

User-generated content (UGC) is more than a mere internet buzzword; many experts believe that it's the future of marketing. In fact, UGC is 35% more memorable than other media such as ads or brand-created content, and 50% more trusted. Could your followers be your most effective marketing tool? Read on to learn more about user-generated content and its inevitable...

Chubbies, the men’s clothing brand that makes stretchy quad-displaying shorts and is known for its cheeky tag lines (“Sky’s out, thighs out!”), recently set out to take more ownership of its marketing channels -- namely social and email -- by hosting a user-generated content (UGC) contest. Chubbies’ used ShortStack to run its “2018 Chubbies Man Model...

Are your customers outdoorsy types? Make sure they choose your brand for their next adventure. How? By creating online marketing campaigns inspired by the great outdoors! You can build any one of these campaigns to collect leads, and then use email marketing to nurture those leads into sales. Below you’ll find five campaigns built by ShortStack...

In 2020, people from all corners of the globe will take more than 1.4 trillion photos -- mostly from phones. (That’s a three-hundred percent increase since 2010!) A sizeable number of those images will be shared on social media. The photo-sharing phenomenon is responsible for the most important shift in advertising and trend in marketing: user-generated content...

So you’re looking for simple ways to build a bigger following on social media. Or maybe you’re looking for a way to collect user-generated content (UGC) to use for marketing. Either way, a UGC hashtag contest may be just what the CMO ordered. User-generated content hashtag contests are really popular at the moment, and for good reason....

Have you experimented with user-generated content marketing campaigns, including hashtag contests, to connect with your customers? Did you know, when it comes to using the content you collect from UGC campaigns for your own marketing, it’s important to secure the rights to your customers’ content in order to avoid potential legal hassles? User-generated content contests and other campaigns,...