User-Generated Content Marketing

Win Your Buyers’ Trust

User-generated content (UGC) is the key to winning the trust of your buyers. Seventy percent of consumers will tell you their peers’ opinions influence their purchasing decisions far more than brands ever could, do, or will.

ShortStack makes it easy to:

  • Collect user-generated content, including photos, videos, and testimonials.
  • Feature UGC in your advertising and marketing campaigns.
  • Collect prospect data to drive personalized email campaigns.
  • Secure the rights you need to republish UGC you collect from Twitter.
  • Win new brand ambassadors and drive sales.
Instagram and Twitter Feeds
UGC Contest

Sweepstakes and Contests Generate UGC

ShortStack gives you powerful tools to collect genuine UGC using sweepstakes and contests. Motivate your audience to share the content they create, and win new brand ambassadors by offering incentives. It’s easy.


  • Specify your hashtags, and ShortStack captures the posts that contain them on Instagram and Twitter.
  • Create beautiful, curated galleries for your campaign.
  • Increase your presence on social media feeds and trending lists, with a single, manageable feed — for a fraction of the cost of our competitors.

Learn more about Hashtag Contests

UGC Feed
UGC Forms


  • Collect UGC, contact and personal data, as well as feedback and survey information.
  • Incentivize sharing with voting contests and our refer-a-friend feature.
  • Send email autoresponders with calls-to-action for immediate results.

Learn more about Marketing Automation

Rights Management, Simplified

ShortStack makes it easy to collect and publish UGC, and also to secure the rights you need.

Learn more about Rights Management

Jared Poppert Social Media at Legendary Whitetails

We have done our due diligence over the years and researched other, similar products and have yet to discover a better platform for our purposes and one that continues to evolve within the space.”

– Jared Poppert Social Media at Legendary Whitetails

UGC monitoring

  • Automatically find posts on Instagram and Twitter that are relevant to your brand.
  • Set up automatic feeds to create UGC databases easily.
  • Track the content and commentary you need.
UGC Monitoring
UGC Rights

UGC rights

  • ShortStack helps eliminate your legal and PR nightmares.
  • Generate automatic rights requests for UGC posted on Twitter.
  • Easily track all requests, permissions and pending responses.

UGC repurposing

  • Download your UGC for use in your advertising programs—online and off.
  • Create UGC galleries to drive sales on your website and other online properties.
UGC Repurposing

Great brands with great results