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Customer Data & Engagement

How Our Holiday “Elf on the Shelf” Contest Helped Our Customers Learn About New Features and Increased Brand Awareness

Discover a unique holiday contest that breaks the mold! ShortStack's Jack on the Stack contest combines Elf on the Shelf with prizes.

Jane Vance

December 8, 2020

How to Increase Customer Engagement From a Distance These Holidays

Discover innovative tactics to engage with customers during the holiday season, including interactive experiences and online events.

Will Blunt

December 3, 2020

5 Clever Ways to Collect User-Generated Content (UGC)

Discover the power of user-generated content (UGC) in marketing campaigns through famous examples like Starbucks, Aerie, and Coca Cola. Learn how to implement UGC strategies for your business.

Jessica Miller-McNatt

October 20, 2020

Why Collecting Customer Preferences Is Critical for Marketing Success

In today's market, brand differentiation is all about the customer experience. Research shows that buyers are willing to pay more for a great experience. Focusing on customer preferences and personalizing marketing is crucial for success in 2020. Surveys, interactive experiences, multi-step forms, and automated communication are effective ways to collect customer preferences. Prioritizing data collection can help create an unforgettable customer experience.

Will Blunt

September 3, 2020

7 Ways to Earn Long-Lasting Loyalty With Your Customers

This content explores the concept of customer loyalty and provides seven tips for earning and maintaining loyal customers.

Will Blunt

August 18, 2020