21 Simple Ways to Boost Your Content’s Viral Potential [Infographic]

Using Your Data

21 Simple Ways to Boost Your Content’s Viral Potential [Infographic]

“I hope the blog post I published doesn’t get shared a lot,” said no one, ever.

That’s just silly.

We all want what we write to get spread wide and far, and if possible, go viral.

While it’s tough to know if a piece of content will hit viral status before you share it, there are a handful of things you can do to help your content’s chances of success.

In fact, according to new research, posts that go viral tend to contain a few critical elements that encourage people to share.

Intrigued? I was when I learned this in a recent post from Brian Dean, the founder of the esteemed SEO blog, Backlinko.

To explain the handful of elements a blog post needs to go viral, Brian created today’s featured infographic. Such elements include a descriptive (but short) URL, “scannable” text and SEO tag copy.

To discover the full list of 21 simple ways to boost your content’s viral potential, take a look at Brian’s data-driven guide below.

viral potential infographic

Dana Kilroy

Dana Sullivan Kilroy is ShortStack's Director of Communications and Social Media Marketing. Before joining the ShortStack team she was a writer whose work appeared in publications and sites including The New York Times, The Los Angeles Times, The Wall Street Journal, Fast Company, Inc. and many other lifestyle publications. Reach her on Twitter @dsullyk. Read more articles by Dana Kilroy.