Dana Sullivan Kilroy is a communications professional with more than 20 years of experience delivering compelling content. Her work has appeared in national, award-winning publications and sites, including: The New York Times, The Los Angeles Times, The Wall Street Journal, USA Today, and Fast Company, Inc.
When was the last time you updated your logo or brand colors?
If your 2016 plans include hiring an agency to redesign your logo, signage, or other brand fundamentals, you'll want to check out this infographic from Marketo before your first meeting.
Certain colors are associated with specific attributes:
- Red is aggressive and attention grabbing.
- Purple is royal and mysterious.
- Blue is trustworthy and secure.
- Green is healthy and wealthy.
- Yellow is creative and warm.
- Orange is fun and exuberant.
- Brown is natural and earthy.
- Black is prestigious and valuable.
- White is pure and noble.
It's worth thinking about the first association people will have about your brand when they see your logo.
Recent postsGo back to blog
6 December Contest Ideas That Will Surprise and Delight Your Customers This Year
December is a crucial month for connecting with customers. Social media contests and giveaways can help capture leads and give back to the community.
How the Ontario SPCA Maximizes its Budget with this Multi-Use MarTech Tool
Learn how the Ontario SPCA maximizes its marketing budget by utilizing the multi-use martech tool, ShortStack.
Get productivity tips straight to your inbox
Launch an irresistible giveaway. Get started for free.
Join 630.000+ marketers that are boosting engagement and sales.