Author: Dana Kilroy

So you’re looking for simple ways to build a bigger following on social media. Or maybe you’re looking for a way to collect user-generated content (UGC) to use for marketing. Either way, a UGC hashtag contest may be just what the CMO ordered. User-generated content hashtag contests are really popular at the moment, and for good reason....

I know what you’re wondering: Is there really a way to easily use Instagram for business? And can you really capture leads on Instagram? The answer to both questions is a resounding, yes. How? By running an Instagram promotion or contest. If your next question is: Are there tools that'll make it easy to collect and manage...

Have you experimented with user generated content marketing campaigns, including hashtag contests, to connect with your customers? Did you know, when it comes to using the content you collect from UGC campaigns for your own marketing, it’s important to secure the rights to your customers’ content in order to avoid potential legal hassles? User-generated content contests and other...

All good things must come to an end. However, when a Facebook contest is over, there’s still some work to be done. Job #1: Picking a winner! There are some important steps to take to ensure that your selection process meets Facebook guidelines and doesn’t have any of your entrants crying “foul!” Here are 4 best practices...

High-quality content makes businesses more discoverable online. Yet not every business has the budget or the bandwidth to create the quality or quantity of top-notch content that satisfies Google’s algorithm. Enter user-generated content marketing. User-generated content (UGC) has become an important tool in every marketer's belt. And while some marketers might think it's a fleeting trend,...

Have you been looking for simple ways to stand out during the Thanksgiving and Christmas season so you can attract new customers? Are you worried that you've missed the boat for holiday contests and giveaways? Fear not! We've got some last-minute Christmas giveaway ideas for you here, and they're featuring ShortStack's newest templates, which means you can design...

Camp Chef makes camping grills, portable stoves and smokers, and other equipment for outdoor cooking. They’ve built a devoted following on social media, especially on Facebook and Instagram, because they feature yummy recipes and cooking-demo videos. (In fact, I’m afraid to link you to Camp Chef’s Instagram for fear you’ll get lost in their beautiful feed!...

Are you planning to run contests and giveaways to grab your customers’ attention this holiday season? Wondering how you can stay in touch next year with all the new fans and followers you gain from your Thanksgiving, Black Friday and Christmas promotions? We have the marketing automation tools that will help! The engagement you see when you run...

As November gets underway, you may be wracking your brain to come up with last-minute Thanksgiving marketing ideas for your business. Well, look no further, because we've put together a list of 20 Thanksgiving promotion ideas you can have up and running by the end of the day! We even have an example of each campaign so...

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