Author: Jessica Miller

October 20, 2020

Posted at 07:25h in Best Practices

The face of marketing is ever-evolving. Although ad agencies still churn out professionally polished ad campaigns, major brands have tapped into the power of handing over the marketing reigns to their customers and brand loyalists. How are they doing this? With thoughtfully executed campaigns aimed at collecting user-generated content which, simply put, is content (images, stories, tweets, videos,...

September 24, 2020

Posted at 07:16h in Best Practices

Pull out your phone and do a quick scroll through your Instagram feed. You’ll probably see at least one post announcing a giveaway and asking you to comment and maybe tag a friend. The reason a giveaway is most likely awaiting you in your feed is that 33.5 million Instagram posts are hashtagged with #giveaway right...

July 9, 2020

Posted at 07:31h in Best Practices, Campaign Ideas, Marketing Automation, User-Generated Content (UGC)

Unless you’re a brand everyone has heard of, chances are you’re using social media to engage with and learn about your fans and potential customers. Contests and promotions remain a fun way for people to interact with their favorite businesses. After all, who doesn’t love winning a prize? Yes, I could go buy myself a new t-shirt...

May 12, 2020

Posted at 07:21h in Best Practices, ShortStack Tips & Tricks

ShortStack’s templates are a great guide for helping you build professional looking landing pages, contests and giveaways, but when you’re looking for a truly custom look, nothing can compete with using custom images to complement the look of your brand. When it comes to using graphics and images in your landing pages, knowing a few tricks of...

April 30, 2020

Posted at 07:59h in Customer Stories

COVID-19 has shut down most of the world and forced everyone to stay home. In such despairing times, it's inspiring to see how businesses and communities have rallied together to help each other out. Here at ShortStack, we’re humbled by those who have pivoted their businesses to produce hand sanitizer, sew masks, or offer free home delivery....

April 23, 2020

Posted at 07:27h in Best Practices, Contests, ShortStack FAQs, ShortStack Tips & Tricks

If you’re planning on running an online contest, I have a little disconcerting news for you: people cheat. It happens in contests of all sizes, no matter the prize or premise. You may think, “My contest is immune to cheaters - I’m just giving away a few bottles of nail polish.” But I’ve seen cheating happen in...

April 7, 2020

Posted at 07:48h in ShortStack Tips & Tricks

Whether the COVID-19 virus has affected you directly or you’re among the millions who will suffer the economic impact of a nation-wide quarantine (or both!), it’s so important to try and focus on the positive. 1.) You’re not alone. There is comfort in knowing that the nation and many parts of the world are experiencing these...

March 17, 2020

Posted at 07:38h in Campaign Ideas, Contests, Customer Stories, Marketing Automation, Social Media

Whoever said “good things come to those who wait” wasn’t referring to our recent Instant Win Beanie Giveaway. Here at ShortStack headquarters, the crew had a box full of beanies and a list of marketing goals. It was the perfect opportunity to make good use of our Instant Win feature - a feature ShortStack users have...

March 3, 2020

Posted at 07:15h in Featured, ShortStack FAQs

Whether your client base represents a vast smorgasbord of industries or your services better serve a market niche, it's imperative that you’re able to deliver on whatever requests come your way. Thousands of agencies have trusted ShortStack to be their go-to for contests, giveaways, hashtag campaigns, quizzes, landing pages, and pretty much whatever other interactive digital content...

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