Author: Jessica Miller

April 13, 2021

Posted at 07:18h in Best Practices

Whether your podcast is just getting started, or you haven’t quite hit the big-time (yet!), there are plenty of ways to put your podcast in front of new listeners without paying for ads or pounding the pavement for sponsorships. In fact, it may just take a bit of time and creativity to get some fresh listeners...

March 18, 2021

Posted at 07:33h in Best Practices, Campaign & Contest Ideas, Social Media

Google “how to get more followers” and your search results will scroll for an eternity. Everyone’s writing about how to beef up your Facebook and Instagram following because the topic gets so many clicks. What does this boil down to? Business owners are clambering for their share of the follower pie. But is the size of your...

February 25, 2021

Posted at 07:15h in Best Practices, Social Media

Instagram - it’s synonymous with young people and their 21st century terms like “influencer,” “brand,” “lifestyle” and things you may be struggling to fit into your marketing approach. If you’re reading this post, you’ve most likely decided it’s important to be a part of the platform that sees 1 Billion active users every month. Smart move! But...

February 4, 2021

Posted at 07:15h in Agency Tips, ShortStack Tips & Tricks

Whether your client base represents a vast smorgasbord of industries or your services better serve a market niche, it's imperative that you’re able to deliver on whatever requests come your way. Thousands of agencies have trusted ShortStack to be their go-to for contests, giveaways, hashtag campaigns, quizzes, landing pages, and pretty much whatever other interactive digital content...

February 2, 2021

Posted at 07:07h in Best Practices

You may have seen a substantial uptick in customer acquisition during the holiday season, but what happens when the gift exchanges are over, the gift cards are spent, and there are still months until the next shopping rush? That holiday season surplus of revenue will obviously need to be replenished, and a great place to start is...

January 7, 2021

Posted at 07:42h in Best Practices, Holiday

For retailers, marketers, and many small business owners, September brings more than a chill to the fall air - it brings the anxiety-fueled anticipation of the impending holiday season. A successful holiday season can make or break a business’ bottom line, but ensuring that success takes a hefty (and costly) holiday marketing push. Your budget and capacity...

December 17, 2020

Posted at 07:30h in Best Practices

While scrolling Instagram, strolling the mall, or even twisting the cap off a coke,“Enter to Win” is a phrase that echoes from every corner of our daily lives. At any given moment, exciting giveaways are happening all around us, but the entry process is usually pretty lackluster. Most require us to like, comment, or fill in...

October 20, 2020

Posted at 07:25h in Best Practices, Customer Data & Engagement, Social Media

The face of marketing is ever-evolving. Although ad agencies still churn out professionally polished ad campaigns, major brands have tapped into the power of handing over the marketing reigns to their customers and brand loyalists. How are they doing this? With thoughtfully executed campaigns aimed at collecting user-generated content which, simply put, is content (images, stories, tweets, videos,...

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