When Jeopardy's on, you can’t resist shouting answers at the TV. Pull out your Trivial Pursuit board - does it have a bit of wear and tear? And if you’re headed to trivia night at your local watering hole, wear comfy shoes. Odds are it’s standing-room only. People love to answer trivia questions, and in this...
Many marketers focus their promotion efforts around major holidays. But why stop collecting leads during the “slower” months? Take advantage of the quieter time of the year, and build lists that will come in handy all year round with a campaign that celebrates SPRING! Below you will find six campaigns, along with helpful tips for setting...
Everyone knows a prize can make or break a contest. But have you ever wondered about the kinds of prizes that will help you generate the most list growth? We looked at some of the most popular contests and giveaways ShortStack users built and discovered something kind of interesting: It's not necessarily the value of the...
Everyone’s been talking about UGC and just how valuable it is for your business. We’ve collected six unique campaigns to keep your UGC collection efforts fresh. Plus, we included email marketing suggestions to help turn those UGC leads into sales. AgChoice Farm Credit’s 2020 Calendar Contest Everyone wants their 15 minutes of fame. A photo contest where winners’...
Despite the growing buzz about disappearing videos, chatbots, and other social media innovations, email still holds a strong position in the digital marketing ecosystem. It’s the third most influential medium for B2B audiences - which is no surprise given the sheer size of the world’s population that use email, estimated to be closing in on 4 billion...
With 67% of millennials and 56% of Gen X now preferring to shop online...
Not all customers are created equal. On one end of the spectrum, there’s the shopper who uses a coupon from one of those daily deal sites to take advantage of a special offer, and never comes back to buy anything else. (Yeesh!) On the opposite side of the spectrum are your best customers - loyal patrons who have...
If you've ever wasted an afternoon procrastinating on Facebook, you have probably stopped your scrolling at least once or twice to take a quiz. Those seemingly silly quizzes are actually a powerful marketing tool - and the perfect way to turn social media followers into loyal customers. Strategic integration of marketing quizzes with the rest of your digital...
Having trouble getting back into the flow with your online marketing after the holidays? Dive right in to 2019 with a lead generation campaign. These campaigns are easy to set up quickly, and they work well for engaging your audience. Plus, they generate valuable leads for future remarketing purposes. Mission Foods’ “Snack Showdown” Vote-to-Enter Contest The Super Bowl...
Are you planning to run contests and giveaways to grab your customers’ attention this holiday season? Wondering how you can stay in touch next year with all the new fans and followers you gain from your Thanksgiving, Black Friday and Christmas promotions? We have the marketing automation tools that will help! The engagement you see when you run...
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