Customer Stories

April 30, 2020

Posted at 07:59h in Customer Stories

COVID-19 has shut down most of the world and forced everyone to stay home. In such despairing times, it's inspiring to see how businesses and communities have rallied together to help each other out. Here at ShortStack, we’re humbled by those who have pivoted their businesses to produce hand sanitizer, sew masks, or offer free home delivery....

April 21, 2020

Posted at 07:45h in Campaign Ideas, Contests, Customer Stories

Partnership marketing is everywhere. If you haven’t had your head in the sand, you know that social media influencers are constantly pitching products and services they “can’t live without.” However, marketers have been partnering with other businesses to promote their products and services long before influencers were a thing. Still, partnership marketing can be tricky. The main...

March 26, 2020

Posted at 06:19h in Campaign Ideas, Contests, Customer Stories, Facebook, Instagram, Social Media, User-Generated Content (UGC)

Today’s marketers know how important customer data is to every decision they make. From product development to what type of marketing campaign to run to what time of day to send an email, data is king. However, people are wary of who they give their data to and what data they provide, which makes it harder...

March 17, 2020

Posted at 07:38h in Campaign Ideas, Contests, Customer Stories, Marketing Automation, Social Media

Whoever said “good things come to those who wait” wasn’t referring to our recent Instant Win Beanie Giveaway. Here at ShortStack headquarters, the crew had a box full of beanies and a list of marketing goals. It was the perfect opportunity to make good use of our Instant Win feature - a feature ShortStack users have...

February 25, 2020

Posted at 07:50h in Best Practices, Campaign Ideas, Contests, Customer Stories, Holiday, Social Media

In today’s world, so many things happen with a click of a button. A ride can be ordered. Groceries can be delivered. Money can be sent. We’re used to instant gratification in our everyday lives, so why not harness this trend in your next contest? Instant win contests allow you to do just this. With an instant...

August 20, 2019

Posted at 07:33h in Best Practices, Customer Stories

Launching a new platform takes a lot of effort. Not only do you need to set up the platform and create the content, but you need to develop a marketing strategy that effectively gets the word out about it. However, marketing isn’t one-size-fits-all. Instead, you need to make sure the strategy you employ fits your target...

June 25, 2019

Posted at 07:18h in Best Practices, Campaign Ideas, Contests, Customer Stories, Facebook, Instagram

You see them every day when you log into Facebook or Instagram. Everyone from international powerhouse companies to Instagram influencers post them. What are they? Why, comment to enter contests, of course! Comment contests provide a quick and easy way for your followers to engage with your brand. With a comment contest, it only takes folks a...

May 30, 2019

Posted at 07:53h in Best Practices, Customer Stories

Traveling internationally has become more and more popular. In fact, international travel from the United States rose 6% between 2017 and 2018. That’s probably why we’ve seen so many different types of travel-related campaigns over the last few years! Everyone from airlines to hotels, luggage companies to camera manufacturers want to take advantage of increased travel. But...

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