In a go-go world, trends and the news can change at the blink of an eye. Just think about all of the content your customers see, emails they receive and scrolling they do. With that in mind, you can imagine that it can take a few tries to break through the noise, and that’s where long-term...
Looking for some inspiration to kickstart your marketing campaigns in 2021? You’ve come to the right place. Thousands of ShortStack customers are producing high-converting landing pages to deliver genuine business outcomes every day. We’ve collated 9 of the best examples to invigorate those creative juices as you plan the year of marketing ahead. Whether you’re running a video contest, sweepstakes,...
Social media giveaways, like comment to enter and hashtag contests, are quick and easy to run. However, sometimes they can fall a bit flat. The key to a successful social media contest is to let people know about it before it happens. This is just what ROOLEE did, and boy, their results were awesome! ROOLEE has worked...
Smart marketers know how important it is to define their target market. These are the customers who will benefit the most from your product or service, and they are the people who you are trying to reach to make your sales. For Motherhood Maternity, the target market is pretty clear -- women who are expecting a...
COVID-19 has shut down most of the world and forced everyone to stay home. In such despairing times, it's inspiring to see how businesses and communities have rallied together to help each other out. Here at ShortStack, we’re humbled by those who have pivoted their businesses to produce hand sanitizer, sew masks, or offer free home delivery....
Partnership marketing is everywhere. If you haven’t had your head in the sand, you know that social media influencers are constantly pitching products and services they “can’t live without.” However, marketers have been partnering with other businesses to promote their products and services long before influencers were a thing. Still, partnership marketing can be tricky. The main...
Today’s marketers know how important customer data is to every decision they make. From product development to what type of marketing campaign to run to what time of day to send an email, data is king. However, people are wary of who they give their data to and what data they provide, which makes it harder...
Whoever said “good things come to those who wait” wasn’t referring to our recent Instant Win Beanie Giveaway. Here at ShortStack headquarters, the crew had a box full of beanies and a list of marketing goals. It was the perfect opportunity to make good use of our Instant Win feature - a feature ShortStack users have...
In today’s world, so many things happen with a click of a button. A ride can be ordered. Groceries can be delivered. Money can be sent. We’re used to instant gratification in our everyday lives, so why not harness this trend in your next contest? Instant win contests allow you to do just this. With an instant...
Instagram is the perfect fuel for a travel junkie’s addiction. As someone who loves to travel, scrolling through my Instagram feed is like looking at a digital issue of Travel + Leisure or AFAR. Like many social media users, I use the posts from companies I follow as inspiration for my upcoming trips and to help...
