If you’re planning on running an online contest, I have a little disconcerting news for you: people cheat. It happens in contests of all
The internet is crowded, loud, and competitive. There are countless blogs, websites, banner ads, social networks and video clips distracting your customers from what
It’s exhilarating… That feeling you get during the holiday season when sales spike and new customers keep rolling through the door. You may even
Using Facebook’s Page Tab Apps for campaigns has long been on the decline. Most brands don’t even bother with them anymore. Instead, folks are
It’s been nearly six years since Facebook overhauled its promotion guidelines to allow comments and/or likes as contest entries. This type of “Comment or
It only takes a minute to slap a post on Facebook or Instagram that says “Giveaway Time! Comment on this post to enter.” However,
YouTube has a massive collection of 1.3 billion videos stored on its platform. These videos range from the fuzzy, homemade clips like the one
B2B marketers face a unique set of challenges when creating online marketing campaigns. Unlike B2C marketing, it’s a bit more difficult for B2B businesses
Marketers spent more than $1 billion on influencer marketing in 2018. Influencer marketing… A term that barely existed a decade ago. As with any
Social media contests, particularly those on Facebook and Instagram, are excellent marketing tools. They work on a variety of different levels: To grow your
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