Affiliate marketing is a great way to reward your loyal customers and incentivize them to share your brand with their friends. An affiliate is someone who receives compensation from a company when they draw new users (or purchases) to that company. For example, a blogger can set up an affiliate account with Amazon.com, include links to products
Which channels do you use to communicate deals and promotions and other marketing information to your customers? Do you know which channels they prefer? Since it’s the time of year when consumers are inundated with advertising-related communications, including sale announcements and coupons, it’s probably a good time to ask. If you’re curious to know what your customers
Content marketing continues to be a powerful strategy for businesses. And these days, many businesses have turned to influencer marketing to give even longer legs to their content. By definition, influencer marketing is “a form of marketing that has emerged from a variety of recent practices and studies, in which focus is placed on specific key individuals (or
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