terms and conditions Tag

Terms & conditions are a necessary part of a Campaign or contest, but they tend to not be the most interesting part for both the marketer and the participant. However, terms and conditions serve two purposes: to protect your brand by being clear about the legality of the Campaign and what you're going to do with the data collected, and...

Including rules for your Campaign is an absolute must, regardless of what type of Campaign you’re running. Not only is it often a legal requirement but it gives your participants information about the Campaign and what you plan to do with data you collect from them. Because rules and disclaimers tend to be lengthy, they can appear...