The 54 Best Hashtags for the Outdoors

Fashionistas, beauty bloggers, and foodie adventurers stand aside – mother nature is an Instagram force to be reckoned with. Search the hashtag #nature and you’ll see more than 4.3 million posts proving my point.

In other words, if your business is outdoor-related, Instagram is your place to shine. But with so much competition, how do you get your share of the spotlight? Make sure your FOMO inducing posts use the right mix of popular and branded hashtags to help get you some much deserved discoverability. If you need a little help knowing which popular hashtags to use, we’ve got a fresh list right here.

Hashtags to Celebrate the Outdoors

1. #outdoors
2. #outdoor
3. #nature
4. #adventure
5. #photography
6. #fun
7. #sports
8. #events
9. #hiking
10. #summer
11. #photo
12. #beach
13. #time
14. #hunting
15. #fishing
16. #camping
17. #kayak
18. #landscape
19. #life
20. #mother
21. #story
22. #sunset
23. #animals
24. #view
25. #mind
26. #earth
27. #mothernature
28. #heart
29. #goodmorning
30. #morning
31. #sky
32. #photo
33. #trees
34. #naturephotography
35. #backpacking
36. #happy
37. #winter
38. #waves
39. #surf
40. #ocean
41. #hawaii
42. #mountains
43. #snow
44. #love
45. #travel
46. #fall
47. #home
48. #life
49. #clouds
50. #happiness
51. #trip
52. #river
53. #boat
54. #sun

Use a hashtag to build awareness around a cause or mission

The outdoor clothing and gear co-op, REI, holds a very important tradition every holiday season. The retailer closes their stores on Black Friday (cough, what?!) giving their employees the day off with pay. Employees are encouraged to spend time outside, experiencing the great outdoors and getting some mileage out of their coveted REI gear.

Needless to say, the act of sacrificing major sales on the biggest shopping day of the year is attention worthy, and REI puts their media spotlight to good use. The company challenges fans, followers and customers to put their credit cards away on Black Friday and enjoy the great outdoors instead, documenting their adventures with the hashtag #OptOutside.

REI #OptOutside

The movement has made waves; over 700 other retailers have jumped on the #optoutside bandwagon.

If you’re looking to create awareness for a cause or to promote your brand’s mission, pull those hashtagged posts into a feed to display on your blog or website. You can even enable voting to turn the gallery into a voting contest.

View and Create Your Own

In fact, if your looking to attract some new attention to your brand, a voting contest is the way to do it. Every participant reaching out to friends and family asking for a vote will expose your brand to new circles of potential customers. It’s a brand awareness gold-mine!

Interested in building a hashtag voting contest, or any other type oc contest or giveaway? Check out our template gallery to get started.

As an extra bonus, use the following hashtags to promote your online contest or promotion.

Best Hashtags for Contests and Promotions

1. #contest
2. #[yourbrand]contest
3. #contests
4. #contestalert
5. #contestentry
6. #sweepstakes
7. #[yourbrand]sweepstakes
8. #giveaway
9. #[yourbrandgiveaway]
10. #giveaways
11. #winitwednesday
12. #competition
13. #win
14. #[yourbrand]win

Want more hashtags, more promotion ideas and more ways to increase engagement and sales? Check out the articles in our Best Hashtag series.

See how easy it is to create your first Instagram contest or promotion.

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