Dana Sullivan Kilroy is a communications professional with more than 20 years of experience delivering compelling content. Her work has appeared in national, award-winning publications and sites, including: The New York Times, The Los Angeles Times, The Wall Street Journal, USA Today, and Fast Company, Inc.
You have a blog, right? Of course you do, because you know companies that post regularly to their own blog drive more traffic to their website.
The infographic below includes 10 must-do blogging tips, but first, we have a few of our own:
Post on a regular schedule.
Most “how to” blogging blogs, advise posting at least twice a week. A regular schedule will turn occasional readers into loyal readers. Plus, if you don’t post new content on a regular basis you will not rank well with Google.
Create an editorial calendar.
Some writers find it helpful to have blog posts on a to-do list of sorts. Consider creating a list of categories and then identifying topics within the category that you could write about.
Make it easy for readers to follow your blog.
Add the “Follow blog widget” to your sidebar so readers can sign up to receive email notifications every time you publish a new post.
Do your homework.
If you want to learn more about best practices, check out Daniel Scocco’s Daily Blog Tips. It’s just what its title suggests, full of tips and tricks to help bloggers build successful blogs (one of his other blogs, Daily Writing Tips is also worth bookmarking.
People who are reading on the internet skim. Using subheads makes your content skimmable and easier to read online. Subheads function as mini headlines that compel readers to keep on reading. And here are a few more actionable tips from marketing agency, KOL Limited.
Recent postsGo back to blog
Are you ready for Gmail and Yahoo’s New Email Sender Requirements?
In an effort to improve security and the over-all experience of email recipients, Gmail and Yahoo have implemented new requirements for bulk senders. Learn what they are and how to stay in compliance with this quick read.
Everything You Need to Know About Query String Parameters
Learn how you can use query string parameters in your next entry form to collect better data and engage users.
Get productivity tips straight to your inbox
Launch an irresistible giveaway. Get started for free.
Join 630.000+ marketers that are boosting engagement and sales.