How to Collect Valuable Consumer Data without Upsetting Customers
Customer Data & Engagement

How to Collect Valuable Consumer Data without Upsetting Customers

Consumers want privacy, businesses want data — here’s how to make everyone happy As more and more consumer data is collected, with more frequency, and by ever-more-powerful computers, people are increasingly wary of sharing personal information. What data do you collect from your customers? I bet names and email addresses are at the top of the

Read More »
Powerful ShortStack Features
ShortStack Tips & Tricks

The 5 Most Powerful ShortStack Features You’re Not Using (but Should be!)

ShortStack is the most powerful and flexible campaign-building software available. We’re biased, of course, but we also get tons of feedback from our users who have used our competitors’ products and found them wanting in some way. While there are dozens of features our users tell us over and over again that they love — flexibility/customizability,

Read More »
Data Brands are Collecting
Campaign & Contest Ideas

The Types of Data Brands are Collecting with Social Media Contests

Marketing professionals recognize social media contests as one of the most popular and effective ways to gather data from users and consumers. But what types of data are brands collecting? And what does the data they’re collecting say about the marketing industry now? To answer these questions, we analyzed a database of nearly 1 million promotion

Read More »

Get started today!