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How to Maintain (and Grow) Social Engagement During the Holidays

Learn five low-effort, high-impact strategies for marketers to maintain and grow social engagement during the busy holiday season.

Rina Bottom

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Effective Online Marketing Ideas for Restaurants and Bars

This content features three campaigns to help restaurants and bars build their customer base using email marketing strategies.

Jane Vance

How to Cash in on the Pokemon Go Craze; it's Easier to Schedule Instagram Posts ; Prime Day Successes and More News

This content discusses various social business and marketing news stories, including the popularity of Pokemon Go and Instagram's new scheduling feature.

Dana Kilroy

Landing Page Optimization Expert Q&A: Tim Ash

This content explains the purpose of landing pages and provides insights on building optimized landing pages. It also includes expert advice on common mistakes, essential components, and the importance of SEO and A/B testing.

Dana Kilroy

How a Non-Profit Leverages a Social Media Storytelling Contest to Increase Voter Awareness

Learn how Spark the Vote used ShortStack to launch a storytelling contest and increase voter awareness.

Rina Bottom

Why You Should Segment Your Contacts (And 8 Ways to Do It)

This content discusses the importance of segmenting email contacts and provides eight effective ways to do so for better targeting and personalization.