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When it comes to Instagram's algorithm, many changes have been made over the years. Learn the new rules and how to create content that ranks.

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This article provides examples of Instagram contests and giveaways, along with guidelines on how to create effective rules for your own contest.

Learn how to create compelling call-to-action buttons for your landing page with these five expert recommendations.

Learn 13 strategies to boost your sales this Black Friday, including building anticipation, pre-selling to previous customers, and creating urgency.

Learn why user-generated content (UGC) is a powerful marketing tool and how it influences millennials and boomers differently.

Discover unique Black Friday marketing ideas for both brick-and-mortar and online retailers, as well as non-retailers, using ShortStack templates.

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