User-generated content (UGC) is the key to winning the trust of your buyers. Seventy-two percent of consumers will tell you their peers’ opinions influence their purchasing decisions far more than brands ever could, do, or will.
Generate UGC with giveaways and contests
ShortStack gives you powerful tools to collect genuine UGC using giveaways and contests. Motivate your audience to submit the content they create, like photos, videos and stories, and win new brand ambassadors by offering incentives. It’s easy.
“We have done our due diligence over the years and researched other, similar products and have yet to discover a better platform for our purposes and one that continues to evolve within the space.”
Jared Poppert Social Media at Legendary Whitetails
#Hashtags
- Specify your hashtags (and for Instagram, the profile @mention), and ShortStack captures the posts that contain them.
- Create beautiful, curated galleries for your campaign.
- Increase your presence on social media feeds and trending lists, with a single, manageable feed — for a fraction of the cost of our competitors.
Ask permission with rights management
On Instagram and Twitter, ShortStack’s rights management tool monitors one or more hashtags you specify and collects entries from the posts that contain those hashtags. When you see content you’d like permission to use, ShortStack leaves the poster a comment asking for their consent. When they reply “yes,” ShortStack detects the reply and notifies you that you’re free to use the content.
Monitor entries and curate galleries
Our Entries Manager makes managing and organizing UGC entries simple by displaying all of your entries at once. See all the submissions to your contests and lead-collection campaigns without needing to open individual lists. Use those entries to create beautiful, curated galleries for your campaign.
Repurpose your UGC
Create ShortStack campaigns with UGC galleries to drive sales on your website and other online properties. Looking to use your UGC outside of ShortStack? Export entries via CSV files or photo submissions can be exported in bulk with ZIP files.
Run your UGC contest with or without a landing page
Although it’s common to collect UGC entries via a hashtag, we offer plenty of options for UGC contest templates. Below you’ll find just a few:
Increase audience engagement and collect user-generated content (UGC) with an easy-to-share contest.
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Photo Contest
Increase audience engagement and collect user-generated content (UGC) with an easy-to-share video contest.
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Video Contest
Collect UGC (user-generated content) and increase engagement. Once your subscribers post a recipe, ask them to share with their friends so they can vote, too.
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Recipe Contest
Collect user-generated content (UGC) and increase engagement with an easy-to-share story contest.
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Story Contest
Organize the UGC (user-generated content) and leads you collect into separate categories to build individual databases.
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Category Vote Contest
Show off user-generated content from Instagram in a simple hashtag feed.
*Template requires Agency Plan or above. |
Instagram Hashtag Giveaway
Collect UGC (user-generated content) with a photo upload giveaway.
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Photo Upload Giveaway
Collect and display customer feedback – including compliments and questions – using a simple hashtag feed.
*Template requires Agency Plan or above. |
Customer Feedback Hashtag
Customer Success Story
See how Chubbies got one million views on their “Dad Bod” UGC contest.
