Sports marketers score big engagement points with their customers using ShortStack

Connect with fans during live events and after the game with contests, giveaways and social media promotions

Excite fans beyond a t-shirt toss

Between-inning races and touchdown t-shirt cannons might bring a few seconds of joy, but only a few people can really participate. Enter online contests where anyone with a phone can enter. Ask attendees to submit selfies, videos, TikTok posts and so much more. Then, highlight the submissions on the big screen during the game or reward entrants with discounts at the concession stand or team gear shop.

Check out our blog post, 7 Ways to Win at Sports Marketing by Rewarding Your Fans, for inspiration!

Connect with fans at home

Finding ways to interact with fans at home during and after the game can be difficult. For engagement, social media contests are the perfect play. Use hashtag contests to promote brand awareness and collect UGC, comment-to-enter contests to encourage chatter on your social media pages and Retweet contests to get the word out about upcoming games. Prizes can be anything you can dream up, from seat upgrades to team swag, concession stand discounts to ultimate game day prize packs.

Create campaigns in record-setting time

Don’t have a lot of time on your hands? Don’t sweat it. We offer a ton of templates to help you make your campaign ideas a reality in a flash. From instant win contests to photo contests, sweepstakes to hashtag feeds, you’ll find a pre-made template to suit your needs. You can customize the template you choose with your team’s logo, photos of your players, the stadium, fans, the concession stand grub; and add any other content that reflects your team.

Check out our blog post, 5 Easy Contests for Sports Marketers to Pump Up Fans, for quick contests you can start today.

Build your email lists and get butts in seats

Contests are not only great for engaging your fans when they enter, but they also allow you to build email lists. These lists are full of qualified leads — your team’s biggest fans! Send them email updates with team news. Better yet, if sales for the next game are low, shoot your list a discount code for savings on tickets to the next game.

Drive traffic to your website

Your website is your team’s hub. Landing page contests are great, but you can also embed your ShortStack contests directly on your website. This allows you to drive all of your traffic to one spot and increases discoverability of other content on your website. Win-win.

 

Embed code to add campaigns to your website

Get started with one of our templates

Our templates are simple to update to complement your brand. Just update images, the entry form and text to make it your own, then add your rules and voilà — you’re ready to publish.

Attract new customers, boost brand awareness, and increase engagement.

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Giveaway

Grab some of your customers’ attention while they’re following their favorite teams and events.

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Guess the Score

Increase audience engagement and collect user-generated content (UGC) with an easy-to-share contest.

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Photo Contest

Create an exclusive offer to share with your most loyal customers.

*Template requires Agency Plan or above.
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Hashtag Gallery

Allow entrants to tell a story with multi-image photo contests.

*Template requires a paid plan.
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Multi-Photo Upload Contest

Attract new customers, boost brand awareness, and increase engagement.

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Vote to Enter

Offer exclusive discount and collect email addresses.

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Reveal Hidden Discount

Encourage repeat visits with a multi-stage voting contest.

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Multi-Stage Voting Contest

Offer downloadable content in exchange for valuable leads.

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Downloadable Content

Increase audience engagement and collect user-generated content (UGC) with an easy-to-share video contest.

*Template requires Agency Plan or above.
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Video Upload Contest

Reward participants who complete additional actions with more chances to win your prize.

*Template requires a paid plan.
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Points for Actions Giveaway

Collect UGC (user-generated content) with a photo upload giveaway.

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Photo Upload Giveaway

Post rules to your contests and giveaways and link to the rules from your bio, or publish as a landing page.

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Contest Rules Landing Page

Increase audience engagement and collect user-generated content (UGC) with an easy-to-share contest.

*Template requires Agency plan or above.
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Enter to Vote Contest

Use a trivia quiz to engage or educate your customers while generating leads. Have visitors answer a series of questions, collect their email address and reveal their score.

*Template requires a paid plan.
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Knowledge Quiz Giveaway

Collect valuable UGC by asking contest participants to submit a TikTok video to enter.

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Tik Tok Contest

Collect UGC (user generated content) from Instagram or Twitter and award extra chances to win by including an optional form.

*Template requires a paid plan.
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Hashtag Contest + Form

Increase engagement, excitement and leads with an Instant Win Giveaway. ShortStack enables you to easily manage winners, prizes and entry restrictions.

*Template requires a paid plan.
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Instant Win Giveaway

Increase engagement and bring in user-generated content (UGC).

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Photo Caption Contest

Get started today!