75 Popular Instagram Tags You Should be Using*

Updated Feb. 1, 2018

Do you use hashtags to expand the reach of your social media posts?

Hashtags are a valuable way to gain traction on Instagram, to join conversations that are happening around topics relevant to your business, and to reach new people.

If you’re looking for a way to collect leads on Instagram, try a contest, like an Instagram Photo Vote Contest. All you need to use it is a ShortStack account (it’s free). You can also take a look our Instagram Gallery Template to promote specific content on Instagram.

Okay! Here’s the list of the most popular Instagram hashtags, according to Webstagram (and here’s an even bigger list, just in case you want even more):

1. #love
2. #instagood
3. #me
4. #tbt
5. #cute
6. #follow
7. #followme
8. #photooftheday
9. #happy
10. #tagforlikes
11. #beautiful
12. #self
13. #girl
14. #picoftheday
15. #like4like
16. #smile
17. #friends
18. #fun
19. #like
20. #fashion

21. #summer

A hashtag contest is the simplest way to gather user-generated content (UGC), increase brand awareness and reach a new audience. And people who participate in UGC campaigns are more likely to become customers. It’s easier than ever to feature moderated UGC on your website, and anyone can use a hashtag to participate in your contest.

View and Create Your Own

22. #instadaily
23. #igers
24. #instalike

25. #instalove

An Instagram contest is an easy way to capitalize on the user-generated content (UGC) trend. Instagram contests require minimal effort from participants, which is one reason they’re so popular. To host an Instagram contest using this template, just ask people to post a photo to Instagram, include your unique hashtag in the caption, and fill out a simple form.

View and Create Your Own

26. #food
27. #swag
28. #amazing
29. #tflers
30. #follow4follow
31. #bestoftheday
32. #likeforlike
33. #instamood
34. #style
35. #wcw
36. #family
37. #141
38. #f4f
39. #nofilter
40. #lol
41. #life
42. #pretty
43. #repost
44. #hair
45. #my
46. #sun
47. #webstagram
48. #iphoneonly
49. #art
50. #tweegram
51. #cool
52. #followback
53. #instafollow
54. #instasize
55. #bored
56. #instacool
57. #funny
58. #mcm
59. #instago
60. #instasize
61. #vscocam
62. #girls
63. #all_shots
64. #party
65. #music
66. #eyes
67. #nature
68. #beauty
69. #night
70. #fitness
71. #beach
72. #look
73. #nice
74. #sky
75. #christmas

Convinced that Instagram can work for you as a marketing tool?

Try a ShortStack template to create your first contest fast and easily.

No credit card required. Risk-free.
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* Of course stuffing your photos with irrelevant hashtags can backfire so use the tags on this list judiciously :).